Fiorentina drew 2-2 at Parma on Monday night, but their players left town with much more than a point. Thanks to Parma kit sponsor Vorwerk, each Fiorentina player got their very own free vacuum during the pregame handshake line!
Turns out, it was all an attempt by the household appliance company to take part in Parma’s centennial celebration, and La Viola were the lucky beneficiaries from the gesture. (Parma’s players also received a vacuum, of course). Not that many of the players seemed particularly thrilled by the gift.
Embracing the randomness of the situation, Parma CEO Pietro Leonardi acknowledged “it is an unusual way to celebrate the first century of our team, we are sure.”
Unusual? Maybe just a little.