BARCELONA — With the help of hometown hero Andres Iniesta, Nike lifted the lid on the radical new design in Barcelona unveiling their latest addition to its Flynit technology family: the Magista Football boot.
The Magista features a Dynamic Fit collar that rises past the ankle, an almost sock-like feature. “With Magista, we’ve designed a shoe that feels like an extension of the player’s body. This isn’t a boot that just goes on your foot, it’s a boot that works with your foot,” Nike’s VP of Sport Performance Footwear Phil McCartney said during Thursday’s event. “By eliminating distractions, players are free to unlock their potential and creativity.”
Barcelona’s star midfielder was equally impressed as well.