Ranking the ten best and worst World Cup team bus slogans

May 14th, 2014

imageImage: FIFA.com

In case you weren’t aware, FIFA held a fan vote the past several weeks to help decide the official team slogans for every World Cup, to be seen on the flanks of all the team buses. You can see the full list here.

Of course, the options given by FIFA were all laughably bad, and some countries will be furious over their “official” team motto. Who was dealt the worst ones of them all? Whose are actually not embarrassing? Here are the top ten best and worst slogans you’ll see this summer:


10. Bosnia & Herzegovina

"Dragons in our heart, dragons on the field"

Yes, this is the tenth-best one. Told you most of them were bad. This one makes the “Best Of” list simply because of Game of Thrones, to be 100 percent honest.

9. England

"The dream of one team, the heartbeat of millions!!"

Not a bad slogan, but hasn’t it been the same dream for, like, 50 years now? Perhaps something a little more assertive would help the Three Lions get out of a tough Group D.

8. Portugal

The past is history, the future is victory.”

It rhymes, it’s cute, but they probably should have just gone with a huge image of Cristiano Ronaldo.

imageWe found the perfect team slogan for Portugal (Image: Reuters)

7. Germany 

"One nation, one team, one dream!" 

Again, not a huge fan of the word “dream” in any message meant to project an air of confidence. But still better than England’s.

6. Spain

"Inside our hearts, the passion of a champion." 

Can’t really argue with back-to-back-to-back major international cup wins, can you?

5. Brazil

"Brace yourselves! The 6th is coming!"

Bold statement. Boldest of the bunch. Love the cockiness, but fear the karmic consequences.

4. USA

"United by team, driven by passion."

The U.S. might not make it out of the Group of Death, but if results went by bus slogans they’d easily be semifinal-bound.

3. Japan

"Samurai, the time has come to fight!"

Excellent! And who doesn’t love Samurai movies? Good job, Japan.

2. France

"Impossible is not a French word."

Had to look it up, and wouldn’t you know, it’s true! Huh! In fact, the answer on about.com is just too perfect:

"It would make a good motivational poster in either language"

France… who knew?

1. Ghana

"Black stars: here to illuminate Brazil."

Love the oxymoron. Easily the best slogan of them all.

imageWill the Black Stars shine brightest in Brazil? (Reuters)


10. Russia

"No one can catch us."

'Most Boring Motto' goes to Russia. Shocker.

9. Greece 

"Heroes play like Greeks." 

Did ya’ll see Hercules parking buses back in the day? Didn’t think so.

8. Nigeria

"Only together we can win."

Well, it is pretty hard to win a team sport by yourself. Dumb.

7. Costa Rica

"My passion is football, my strength is my people, my pride is Costa Rica."

Are we writing an essay here? This is no motto. It’s the start to a sermon.

T-6. Argentina

"Not just a team, we are a country."

So is every other team here. Congratulations, Argentina.

imageMessi is clearly unimpressed with his team’s “official” slogan. (Reuters)

T-6 Colombia

"Here travels a nation, not just a team!"

Told ya, Argentina.

5. South Korea

"Enjoy it, Reds!"

Yup! Enjoy that two-week vacation in Brazil. See you soon!

4. Netherlands

"Real men wear orange."

They totally stole this from Syracuse University. We don’t condone plagiarism here.

3. Chile

"Chi chi chi! Le le le! Go Chile."

Ha ha ha! Hee hee hee! Yes. Go, Chile.

2. Switzerland 

“Final stop: 07-13-14 Maracana!” 

This is one is even more hilarious than Chile’s.

1. Australia

Socceroos: hopping our way into history!”

We have a winner, um, loser. Hopping your way into history… as a footnote in yet another World Cup tournament. This time as the team with the cheesiest, lamest team bus slogan.

image"Hopping" didn’t work out too well in 2010 for the Socceroos (Getty)

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    I think Australia’s slogan is adorable! I don’t even think it’s stupid, just cute!
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    Start your World Cup prep by checking out these hilarious slogans! The World Cup is in Brazil this year and begins on...
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